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with a Cardinal Health representative

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Geographic Insights

Maximize market opportunity and your product’s performance with actionable insights from data visualization.

Geographic Insights is a powerful new data visualization portal that lets you dig deep into comprehensive, oncology-rich data to identify potential issues and opportunities by geography, diagnosis, line of therapy, specific physician and more.
Patient Volume

Patient Volume – Pinpoint highly specialized patient populations for patient and physician outreach programs.

Market Share

Market Share – Determine your drug’s performance relative to the competition with unique insights into line of therapy and regimen selection.

Utilization Patterns

Utilization Patterns – Recognize geographic- or physician-specific trends in prescribing behavior.

Reimbursement / Claims Information

Reimbursement / Claims Information – Understand your drug’s uptake with payers                

Through advanced, easy-to-use data visualization, information comes to life in a way that allows natural investigation of trends and patterns without the need for dedicated analytical resources, and without cumbersome spreadsheets. Teams from across your organization can quickly identify and address opportunities throughout the full pharmaceutical product lifecycle:

  • Directly impact market share by deploying sales and marketing resources more effectively.
  • Increase effectiveness of physician outreach and educational programs by understanding real-world utilization patterns.
  • Proactively identify and address managed market issues with detailed understanding of reimbursement and denial rates by geography and payer.
  • Effectively recruit patients for clinical trials by pinpointing unique patient populations.
  • Launch new products with confidence by understanding current treatment patterns at national, regional, and local levels.

Featured Brochure

Geographic Insights

Maximize market opportunity with actionable insights from data visualization.

Featured Brochure

BioPharma Analytics: Informing every move

Achieve market success faster with evidence-based insights.

Case Study

Learn how real-world data and outcomes improved a major pharmaceutical company’s launch strategy.

Featured HEOR Research Abstracts

Read our recent HEOR research abstracts and poster presentations supporting real-world, evidence-based healthcare.