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Retail Solutions

Revolutionize retail in your store with our host of front-end resources.

With merchandising, pricing, placement and an index of thousands of products, you can leverage our scale and tools to maximize the retail opportunities in your store. 

Benefits to your pharmacy

  • Maximize the productivity and profitability your pharmacy’s front-end
  • Receive the most accurate and up-to-date information on merchandising tips, new items, suggested end caps and private labels
  • Promote consumer and over-the-counter items to your customer base with easy-to-use tools
  • Automatically ship products to take advantage of seasonal display opportunities
  • Utilize pricing strategies that fit your competitive environment
  • Receive personalized guidance and product assistance

Cardinal Health has a team of retail-focused advisors known as Retail Operations Consultants who help our retail independent pharmacies with profit growth, relationships and gaining share. Through front-end retail direction, education and training our Retail Operations Consultants work to help retail independents remain competitive as a dominant retailer.


We provide you with a comprehensive suite of solutions to enhance the customer experience and increase revenue. From products to promotions, we’ve got you covered.

The Front-end Product Management program makes it easier than ever for you to manage your front-end and makes this important part of your pharmacy more effective. The program components can streamline your pharmacy's front-end management by giving you the guidance and resources you need to make your store enticing.

LEADER™ Brand offers more than 800 high-quality over-the-counter (OTC) products which contain the same active ingredients as their national brand counterparts. Each product comes in attractive, consumer-friendly packaging. LEADER™ Brand products return an average gross margin of 50 percent, nearly double the national brand, which returns an average gross margin of 25-30 percent.

The Completely Upfront Monthly Planner provides new items, merchandising tips, suggested monthly seasonal end caps and private label updates. It features deals on over-the-counter and home healthcare products, and also includes consumer-facing marketing materials to use in your store. Our Monthly Ad Program features private label and national brand over-the-counter products to entice your patients to buy more than just their prescription in your pharmacy.

Take the guesswork out of new item management and capitalize on timely delivery of the newest products with First Placement. Your pharmacy will receive the newest national brand and LEADER™ Brand products without having to place an order. Or, use our WOW Program to receive great, quick-selling products with deals and displays each month.

The Diabetes Specialized Care Center will give you the tools to turn your pharmacy into a wellness destination. Go beyond the prescription to provide your patients self-management education that guides them on a journey to well-being.

Cardinal Health offers a variety of solutions to help you manage your pricing. The Retail Pricing Program is a pivotal component of the Front-end Product Management Program and its six retail tiers allow you to choose the option that best fits your business.

Our Retail Academy is an ongoing series that provides you with weekly videos to help you revolutionize retail in your store. Be sure to check out the articles on industry trends in our Completely Upfront Monthly Planner.

We have much more to offer than just what you see above, and we are constantly developing new solutions and programs to help you succeed in the retail space. Contact our retail specialists to learn more about all of the below, and learn about what solutions are coming soon!
  • Completely Up Front Monthly Planner
  • Consumer Health Retail Academy
  • Diabetes Specialized Care Center
  • Drop Ship Program
  • End-cap Programs
  • First Placement Program
  • Front-end Product Management Program
  • LEADER™ Brand
  • LEADER™ Fast Stock Program
  • LEADER™ Product of the Month
  • LEADER™ Vitamin Club Program
  • Monthly Ad Program
  • News and resources – Order Express and Essential Information
  • POS Smart Reports
  • Retail Pricing Program
  • Sample Program
  • Seasonal and Awareness Bag Program
  • Temporary Price Reduction Program
  • WOW Program

Best practices for community pharmacies.

Independent pharmacists ensure that their patients and communities receive the best care, every single day. Through unique, innovative programs and initiatives that streamline workflow and improve efficiency, their best practices define the spirit of independent pharmacies and support others in becoming destinations for wellness in their communities.

4 ways retail pharmacies can become one-stop-shops for healthcare convenience (and improve their bottom lines)

Steve Light, Vice President, Consumer Health shares some quick steps retail pharmacy owners can take to position their stores as one-stop-shops for healthcare convenience, while helping customers live healthier lives.